DepartmentOperational TaskDetailed DutiesResponsible PersonFrequencyNotes
SourcingGrain ProcurementSource barley, rye, and wheat from local BC and Alberta farmsMaster DistillerQuarterlyPrioritize local and sustainable farms
ProductionMashing & FermentationMash grains, ferment with proprietary yeast for unique flavorProduction AssistantWeeklyMaintain cleanliness and consistency
DistillationSpirit ProductionOperate copper pot stills to produce whiskey spiritMaster DistillerWeeklyFollow safety and quality protocols
AgingBarrel StorageAge whiskey in oak barrels for at least 3 yearsOperations ManagerOngoingMonitor temperature and humidity
Bottling & PackagingProduct PackagingBottle aged whiskey, label, and prepare for saleStaff TeamMonthlyUse branded bottles and eco labels
Quality ControlProduct TestingTest batches for taste, alcohol content, and purityMaster DistillerMonthlyFollow Excise Act, 2001 standards
MarketingBrand PromotionManage social media, ads, and tasting eventsMarketing CoordinatorWeeklyEmphasize craftsmanship and heritage
Sales & DistributionOrder FulfillmentSupply local liquor stores and distributorsOperations ManagerAs neededPartner with BCLDB and Pacific Rim Distributors
Customer ExperienceTasting Room OperationsHost tours, tastings, and direct salesTasting Room StaffDailyBuild loyalty through authentic storytelling
Finance & ReportingBudget & Revenue TrackingTrack sales, expenses, and profitabilityOwner / AccountantMonthlyUse accounting software for reports